Business Reputation Management is not a luxury. It is the only thing that can turn a negative into a positive. Every good business and successful brand is built on a strong reputation.
If your Internet Reputation is weak, so are your chances of competing. Don’t let customers or competitors control your business. Take control.
Your Business Reputation Should Be Controlled By You!
Successful companies build a strong and positive brand image. They don’t allow their angry customers or competitors to control their reputation and affect people’s view of them. If you search for a company like Nike in Google, you won’t see bad reviews and complaints about them… but don’t think for one moment that they don’t have bad reviews and complaints.
You can’t please everybody all the time, but you can affect what people think of you on the Internet and you can make sure that people read positive reviews and useful information.
Big companies spend a lot of money on PR campaigns in order to protect their brand image, but you don’t have to break the bank to protect your reputation. You do however, have to think about the cost of having a poor business image. If people look for you and find that people are not happy with your product or service, they instantly believe the bad things and this destroys your credibility.
Hiding Bad Reviews & Replacing Them With Positive
Bad reviews are some of the worst things people can read about your business. Even if you have many happy customers in real life, if they can’t be seen in an internet search, they don’t exist in the consumer’s mind.
This is not to say that you should go out and put fake positive reviews up everywhere! Please do not do this. This can really backfire and burn you even worse. Especially if you do in retaliation when someone posts something negative about your business. If you get caught posting fake reviews that is the final coffin in your business reputation.
Business Reputation Management takes the need for fakeness away. We develop a complete network of positive information. We develop additional websites, blogs, articles, social channels, directory listings, videos, images and content that we optimise to dominate page 1 and replace the review websites that are hurting your image. The whole point of reputation management is to give you controllable assets that dominate your search results.